Sr. Manager- Influencer Marketing

WHAT WE DO AND WHO WE ARE

Join the dynamic team at Wholsum Foods and be part of an extraordinary movement! Our

mission is simple: to change the world's eats. With brands like Slurrp Farm and Mille, we offer

healthy and delicious alternatives to the junk food epidemic. It's time to rediscover the nutritious

traditions of our ancestors and embrace the power of millets like Ragi, Jowar, Bajra, and Foxtail

Millet.

Led by founders - Shauravi Malik and Meghana Narayan, we are food enthusiasts,

entrepreneurs, and mothers committed to making a difference. We're expanding globally and

seeking talented individuals who thrive in a collaborative, innovative, and high-growth

environment. Join us and embark on a rewarding journey where you can grow professionally

while having a blast!

At Wholsum Foods, we celebrate diversity and unity, all driven by a shared mission to

revolutionize the way we eat. Our team is our greatest asset, and our core values—Relationship

First, Dependable, Passionate, and Growth Mindset—bring out the best in each team member.

We take pride in being an equal opportunity workplace, embracing individuals regardless of

race, color, ancestry, religion, sex, sexual orientation, marital status, disability, or gender

identity. Together, we will redefine the future of food!

We are also Great Place to Work Certified.

WHAT WILL YOU DO AT WHOLSUM FOODS?

• Collaborate with the marketing team to develop comprehensive influencer marketing strategies aligned with overall brand objectives for Slurrpfarm and Mille 
• Identify a pool of macro, micro and nano creators based on brand alignment, audience demographics and engagement metrics
• Cultivate and maintain strong relationships with influencers,content creators and industry leaders. 
• Negotiate and manage contracts , ensuring mutually beneficial partnerships
• Create engaging and authentic content that resonates with the target audience and ensure brand consistency 
• Monitor and analyze the performance campaigns using relevant metrics and analytics tools.
• Provide insights and recommendations for optimizing future campaigns based on performance data
• Manage budgets effectively ensuring cost effectiveness and a positive return on investments.

SKILLS AND REQUIREMENTS : 

• Qualification - 6-7 years of relevant experience in performance marketing, preferably in a similar role with team management skills.
• Strong understanding of social media platforms and influencer landscape 
• Detail oriented with strong organizational and project management skills 
• Familiarity with analytics tools to measure and analyze campaign performance '
• Excellent communication and negotiation skills

WHAT WILL YOU GET?

• Fast paced growth in the startup FMCG space.  

• Mentorship from senior people / board members / in house experts

• Ability to think strategically.

• Key involvement in shaping the overall course of the startup and the customer  experience at Wholsum Foods.

STARTING DATE  

Position open immediately